Wednesday, December 15, 2010

Comfort Suites Logo

The Comfort Suites logo was made to look elegant and classic. The main symbol in their logo is the letter C and the letter S. These letters were also designed to look cursive but are in fact still in normal print. Still these gold colored letters connect through the bottom of each end with the letter C being slightly more elevated than the letter S creating a loop. Next this recognizable symbol is put on a blue circle background. The main background is red and features a gold sharp cornered square border around two pixels in from the outside of the logo. This gives a hint of a traditional hotel look.

The Comfort Suites sans-serif text at the bottom of the symbol is probably their most identifiable part of this logo. Since their symbol has changed over the years from different circle shapes but they left that part the same.

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